If you think your art director should be hands-on and produce directly usable in-game content or illustrations, either your team is very small, or you have grossly underestimated the task on both ends. Being an art director requires one to look at the big picture, adapt ideas and provide solutions depending on constraints (tech, visual, … Continue reading Art Directors Should Not Be Hands On!

So this debate tends to pop up in conversations once in a while and tends to sometimes generate fairly binary opinions. So here is mine 😉 Technology is a tool, and does not make things instantly appealing or good quality. It’s very easy to make a generic or a visually inconsistent game with high end graphics … Continue reading Are graphics more important than art direction?